Animation Goal
The primary objective of the animation like educating or promoting. The animation goal defines the purpose of an explainer video, such as educating, promoting, or entertaining. For clients, setting a clear goal ensures the video aligns with marketing objectives, like increasing sales or building awareness. For example, a goal to drive conversions might include a strong call-to-action. When ordering, clients should specify the goal and desired outcomes. Videos with defined goals can boost ROI by 20%, as they focus on measurable results. The animation studio uses the goal to shape the script, visuals, and pacing, ensuring the video delivers the intended impact, whether on a website or social media campaign.